Industry · Specialty Insurance
Be retrieved for the risk, not just the line of coverage.
Buyers and wholesale partners search for coverage for a specific exposure. We make the risks you place, the industries you understand and your licensing explicit enough to be matched to those queries.
The retrieval problem
Product pages describe coverage. Buyers describe risks.
A food manufacturer selling into Canada asks who can place product liability coverage for that exposure. Most agency and MGA sites describe lines of coverage in general terms. The firm retrieved is the one that states the industry, the exposure and the markets it can access.
Buyer queries
The queries we model in this market.
Examples, one from each stage of a purchase. Your report models the full set for your services and your region.
Does general liability insurance cover a product recall?
Specialty insurance brokers for manufacturers
Admitted or surplus lines coverage for a high-risk contractor?
MGAs writing liability coverage for high-risk construction trades
What has to be explicit
The facts systems need to match you to those queries.
- Each line of coverage and the risks it addresses
- The industries, trades and risk profiles you place
- State producer licenses and surplus lines authority
- Markets and capacity, where you can disclose them
- Claims handling arrangements
Who we work with
- Commercial insurance brokers
- Managing general agents (MGAs)
- Industrial and liability insurance
Who decides
CFOs, risk managers and the brokers who place the coverage.
How it starts
From application to roadmap.
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01
Apply
Answer seven short questions about your business. We read every application.
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02
15-minute consultation
Free. We show you two or three verified retrieval weaknesses in your market.
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03
Retrieval Opportunity Report
A measured diagnosis of one service category, and a prioritised roadmap.
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04
Implementation
The roadmap carried out, then re-tested against the same measures.
Common questions
Insurance marketing is regulated by each state. How does this fit?
Everything we write is factual and clear, but anything promotional still goes through your usual compliance review. We build that review into the work.
Most of our business comes through retail agents.
Retail agents placing an unusual risk search for the specialist who can place it. Stating the risks you write is how they find you.
The roadmap, service by service
Free 15-minute consultation
Find out where your business stands.
- How search and AI systems currently interpret your business
- Where competitors are better understood than you
- Specific retrieval weaknesses, checked before we speak
- Whether there is work worth doing, and what it is worth to you
Apply for a free 15-minute consultation
We reply within one business day, and usually within the hour.